| Boulder, Colorado – June 10, 2026 eQuilter Welcomes New Owners: Collin & Christina Summers Stewart Carry the Needle Forward After 27 years of pioneering online quilting retail under Luana and Paul Rubin, Boulder’s beloved eQuilter.com finds a passionate new home. eQuilter.com, one of the world’s largest and most beloved online quilt fabric retailers, today announced the completion of its acquisition by Collin and Christina Summers Stewart. The Stewarts become only the second owners in eQuilter’s history, succeeding founders Luana and Paul Rubin, who built the company from the basement of their Boulder home in March of 1999 into a global destination serving quilters, fiber artists, and makers in virtually every country on earth. For over a quarter century, Luana and Paul Rubin poured their hearts into everything eQuilter became. Luana’s extraordinary background – spanning fashion design in Hong Kong, 7th Avenue in New York, international color trend consulting, fine arts, and textile activism – gave the company a creative soul that customers around the world felt in every curated collection. Paul’s engineering and management acumen gave it structure, precision, and reliability. Together, they built a 14,000-square-foot operation in Boulder, grew its catalog to over 15,000 products, launched an industry-leading charity program that has raised more than $2 million for causes ranging from breast cancer research to disaster relief, and earned the devotion of a global customer community that genuinely loves this brand. “Luana and Paul built something that is genuinely rare – a business with both an exceptional product and an exceptional soul. The curatorial eye, the relationships, the community they’ve nurtured over 27 years – we are deeply proud to carry that forward and excited to write the next chapter together.” – Collin Summers Stewart, incoming co-owner, eQuilter Christina Summers Stewart is a lifelong maker and crafter whose interests span sewing, fiber arts, and everything in between – someone for whom the world of fabric and fiber has always been a source of joy and creative expression. She has channeled that same love of artistry and community into her work as co-owner of the couple’s Eileen’s Colossal Cookies shop in Highlands Ranch, where she has built a beloved local business around the idea that a beautifully designed, custom-crafted cookie is more than a treat – it is an act of connection. Running that business has sharpened her instincts for team management, day-to-day operations, and what it means to truly serve a community. It is a philosophy that translates directly and naturally to eQuilter. Collin Summers Stewart brings nearly 15 years of marketing experience, including deep familiarity with the quilting community and what its members love, value, and respond to. He knows this audience – not just as a marketer, but as someone who has spent years engaged with the passion and creativity that defines it. He will assist in day-to-day operations and marketing efforts directly, with a particular focus on helping the brand connect with new audiences while deepening its relationship with the quilters who have made it what it is today. This acquisition is not a leap into the unknown. The Stewarts came to eQuilter deliberately, after years of learning what it truly takes to run a business with care. eQuilter’s existing team is expected to remain in place through the transition. “Paul and I are delighted to have found this husband-and-wife team to continue the eQuilter tradition of service and creative inspiration for the quilting community. Collin and Christina won us over with their enthusiasm and passion for our company, and the industry. They remind me of Paul and I when we started the business….raising a family while following their entrepreneurial dreams. We look forward to supporting the Stewarts as they launch a new chapter for eQuilter, and we are so gratified to know that what we built will continue to serve our friends and customers around the world.” – Luana Rubin, co-founder, eQuilter Luana is not leaving the industry, but plans a horizontal move: She will return to her work as a full time artist and designer in a new studio space. Follow her artist blog at www.luanarubin.com Customers can look forward to continuity in all the things they love – the vast, constantly-refreshed catalog of over 1,000 new products each month, the fast and reliable service, the curated designer collections, and the free patterns that have made eQuilter a destination for quilters around the world. The Rubins will remain involved through a careful transition to ensure the knowledge, relationships, and culture they’ve built over 27 years carry forward seamlessly. Local Customers – PLEASE NOTE: As of Monday, June 22 our new mailing address will be: 12100 W 52nd Ave, Unit 111 Wheatridge CO, 80033 As of Monday June 29 customers can interact with us and pick up orders at the new address, which is about 15 minutes NorthEast of the Rocky Mountain Quilt Museum. (East of Table Mountain) Last day to place Retail Pickup orders at the Boulder address is Weds June 16, with last pickup there on Friday June 19. The acquisition marks both a meaningful ending and a thrilling beginning. The quilting world has gained two new champions in Collin and Christina Summers Stewart – people who arrived at this moment with intention, experience, and genuine love for what eQuilter represents. Its story is far from finished. — ABOUT EQUILTER Founded in 1999 by Luana and Paul Rubin, eQuilter.com is one of the world’s premier online quilt fabric retailers offering thousands products from its 14,000-square-foot warehouse in Boulder, Colorado. eQuilter is known for its curated selection, exceptional service, and its charitable giving program, which has raised over $2 million for causes worldwide. Visit www.equilter.com. MEDIA CONTACT eQuilter Public Relations 12100 W 52nd Ave, Unit 111 Wheatridge CO, 80033 Toll Free: 877-322-7423 | Local: 303-527-0856 www.equilter.com [email protected] |
