free shipping on orders over $100,
50% off for international.
Largest selection OVER 1000 NEW PRODUCTS PER MONTH!
2% of sales go to charity:
$1,839,800 raised so far.
Call us: 303-527-0856
Toll Free USA 877-322-7423, Local 303-527-0856

About eQuilter: Owners

Luana Rubin

Luana Rubin, Owner

Luana is co-founder and President of eQuilter, Head Buyer and Marketing Director with 35 yrs experience in design and retail. She is also a licensed designer for Robert Kaufman Fabrics, a Bernina Fashion Show Designer and Bernina Ambassador. After working in the fashion industry as an import garment design specialist in Los Angeles, Hong Kong and NYC, she is now an internet entrepreneur, textile designer and mother of 3! A fashion design graduate of FIDM in LA, her textile/quilt and wearable art designs have been published in many books and magazines. As of 2015 eQuilter has raised $1.2 million for charity, which is Luana's 2nd favorite part of this business. (Most favorite - Paul)

Home Town: Longmont, Colorado

Personal Passion: Charity fundraising

Favorite Food: Green Thai Curry with Tofu

Recent Project: National Parks Art Quilts & Fly Me To The Moon

Insider Info: Nickname - Evil Quilt Fairy


Paul Rubin

Paul Rubin, Owner

Paul is co-founder of eQuilter, serving as VP and CTO, with more than 30 years experience in management and programming. For 11 years, he was Manager and Head of Research for Avalon Acoustics in Boulder, where he also designed, and programmed. Previously, Paul was VP at Tel-X corporation, a $5 million manufacturer of precision prototype and production machinings and stampings in Michigan. He is a graduate of the University of Michigan.

Home Town: Detroit, Michigan

Personal Passion: Teachings of Douglas Harding

Favorite Food: Baby Bok Choy

Paul's favorite eQuilter Product:

Safari Adventure - Colorful Zebras - Multi - DIGITAL PRINT

You can view our eQuilter staff by department

Read eQuilter testimonials

"Awesome customer service. I received my fabric within 3 days of ordering. Will highly recommend this site to my quilting friends. Love eQuilter. Superb!"

Janet Rytwinski, Canada

September 11, 2020

"Love the variety of fabrics. LOVE the sale prices. Love the generosity of spirit and charitable outlook. And I loved listening the Luana at QuiltCon. You are my go-to Internet site..."

Donna Moscinski, LaGrange, IL

February 27, 2013

"Merci ! Toujours aussi merveilleux, vos tissus me donnent totale satisfaction. L'emballage est soigné, le délai raisonnable et un petit sticker sympa et personnalisé. J'ai déjà..."

Marie TALBOT, France - 18 -

January 18, 2017

"Since I discovered the site eQuilter and I ordered my first tissue, everyone welcomes the beauty of the fabrics with which I make beautiful garments. I am really glad to have discovered..."

Claire Nolin, Quebec City (Canada)

February 21, 2013