free shipping on orders over $100,
50% off for international.
Largest selection OVER 1000 NEW PRODUCTS PER MONTH!
2% of sales go to charity:
$1,820,400 raised so far.
Call us: 303-527-0856
Toll Free USA 877-322-7423, Local 303-527-0856

About eQuilter: Owners

Luana Rubin

Luana Rubin, Owner

Luana is co-founder and President of eQuilter, Head Buyer and Marketing Director with 35 yrs experience in design and retail. She is also a licensed designer for Robert Kaufman Fabrics, a Bernina Fashion Show Designer and Bernina Ambassador. After working in the fashion industry as an import garment design specialist in Los Angeles, Hong Kong and NYC, she is now an internet entrepreneur, textile designer and mother of 3! A fashion design graduate of FIDM in LA, her textile/quilt and wearable art designs have been published in many books and magazines. As of 2015 eQuilter has raised $1.2 million for charity, which is Luana's 2nd favorite part of this business. (Most favorite - Paul)

Home Town: Longmont, Colorado

Personal Passion: Charity fundraising

Favorite Food: Green Thai Curry with Tofu

Recent Project: National Parks Art Quilts & Fly Me To The Moon

Insider Info: Nickname - Evil Quilt Fairy


Paul Rubin

Paul Rubin, Owner

Paul is co-founder of eQuilter, serving as VP and CTO, with more than 30 years experience in management and programming. For 11 years, he was Manager and Head of Research for Avalon Acoustics in Boulder, where he also designed, and programmed. Previously, Paul was VP at Tel-X corporation, a $5 million manufacturer of precision prototype and production machinings and stampings in Michigan. He is a graduate of the University of Michigan.

Home Town: Detroit, Michigan

Personal Passion: Teachings of Douglas Harding

Favorite Food: Baby Bok Choy

Paul's favorite eQuilter Product:

Safari Adventure - Colorful Zebras - Multi - DIGITAL PRINT

You can view our eQuilter staff by department

Read eQuilter testimonials

"When people admire things that I've made from your fabrics, I always tell them that I got from 'this place in the States' called eQuilter, and tell them I love their fabrics because..."

Gail Everson, Pouch Cove, NL, Cana

December 26, 2013

"Well l placed my order last Tuesday, and it arrived today, Tuesday 30th May! Great quality and value as well as a great selection, now my favourite spot to shop!!"

Tracy Douglass, Melbourne Australia

May 30, 2017

"I recommend eQuilter to all my quilting friends. I find what I want, Love the way the fabric search is programmed. From fabric, to sales, specials... When I order,I have never had..."

Janet Batot, Fuquay Varina, NC

June 23, 2015

"Dear Luana, every email from you encourages and inspires me to keep on having a go at new and different techniques, and patterns, to the best of my ability. I love reading about your..."

Liz Zarlenga, Australia

June 26, 2013